Institutional Effectiveness Plan: Business Administration

Mission:

To prepare students for employment in the business field, utilizing current technologies. Students will be provided with a fundamental knowledge of business functions, processes, and an understanding of business organizations in today’s global economy

2009-2010 Assessment Outcomes & Use of Results

College Goal: Develop and implement instructional programs and services, both traditional and distance learning offerings, that are consistent with the assessed needs of the constituent groups in the College’s service area and with state and national standards, including training and retraining of the workforce.

Division Goal: Provide credit and non-credit programming to enhance economic development of the service area.

Program Goal: Ensure that the Business Administration program courses are all relevant/complete (effective) and that program meets requirements of interested agencies, including parties in service area.

Objectives: Have all courses in program relevant to students’ needs and marketplace needs.

Action Plan: Review ISC-131 (Quality Mgt.) course to see if still needed by marketplace. Review BUS-153 (Human Services Mgt.) course for course content (textbook, topic coverage). Develop replacement course(s) if warranted (Business Ethics, Conflict Resolution). Create Business Program Library with resources (Books, DVDs, Magazines) for BA program students.

Assessment Strategy: Successful development/deployment of new courses.

Assessment Outcomes: Additional DVD series (It’s Strictly Business) was purchased, using Library Book funds, and available in Library to incorporate in BA courses. Business Ethics course added to POS, starts Fall 2010; ISC-131 removed from program; BUS-153 textbook revision on-going (still reviewing possible replacement text)

Use of Results: The DVD series is included in courses and students’ assignments include the DVDs.

College Goal: Provide facilities for student learning that capitalize on state-of-the-art instructional applications.

Division Goal: Provide facilities, staffing, and services that support educational program delivery.

Program Goal: Increase instructor’s knowledge of certified subject matter.

Objectives: Use the REAL program to enhance the effectiveness of the business curriculum.

Action Plan: Increase awareness of changes made to the program through trainings available through NC REAL and the REAL organization. Attend training program in the fall to ensure program continuity. Advise other instructors of available resources.

Assessment Strategy: Student evaluations at the end of the year. Program head will receive REAL certification.

Assessment Outcomes: REAL certification obtained Feb. 2010 by M. Bowyer, student evaluations in May 2010. Plan for new BA instructor to attend REAL training.

Use of Results: REAL course will continue, uninterrupted, and resources gathered used in BA courses. Based on student comments and evaluations the REAL course may work best as hybrid.

College Goal: Provide an environment that supports employing and retaining a quality faculty and staff and promotes enhanced student learning, achievement, and development.

Division Goal: Provide access to and guidance in professional development opportunities to strengthen instructional delivery and to prepare for accreditation initiatives.

Program Goal: Increase number of students in Business Technologies department programs and Business Administration in particular by implementing a focused recruitment effort.

Objectives: Work toward increasing BA program enrollment by 1-2% Fall ‘08/Spring ’09 to Fall ‘09/Spring ’10.

Action Plan: Coordinate with Public Information Officer/Marketing Team to investigate most effective methods to reach target market. Develop strategy for recruitment options. Participate in recruitment activities with MCC Recruiting Specialist.

Assessment Strategy: Use yearend data to confirm enrollment.

Assessment Outcomes: Work in process – Mike Bowyer, member of marketing team, able to provide direct input to marketing concerning program, providing direct mailing to program prospects. Enrollment number for Business Administration totals 138 for Fall/Spring 2009-10, an increase of 4.5% from Fall/Spring 2008-09.

Use of Results: Results will be used to measure effectiveness and modify as needed.

Institutional Effectiveness Plan
2010-2011

College Goal: Develop and implement instructional programs and services, both traditional and distance learning offerings, that are consistent with the assessed needs of the constituent groups in the College’s service area and with state and national standards, including training and retraining of the workforce.

Division Goal: Provide credit and non-credit programming to enhance economic development of the service area.

Program Goal: Increase the number of students taking online classes while providing viable program opportunities for the growing number of unemployed/underemployed citizens of service area.

Objectives: Increase the number of students for the Fall and Spring semesters 1-2%. Increase certificate options.

Action Plan: Develop and advertise Project Management certificate program. Develop PMT course syllabi, textbook, and instructor, with Fall 2010 program start date. Contact student inquiries with letters and program information. Discuss with students during pre-registration and registration the career opportunities available for graduates of BA programs.

Person(s) Responsible: Program Head, PIO

Anticipated Date for Achieving Objective: Spring 2011

Assessment Strategy: Use end of year data to confirm enrollment, number of courses developed, number of adjuncts hired, and number of mailings to prospects.

Budget Needs: $500

Assessment Outcomes: Will be completed in Spring 2011

Use of Results: Will be completed in Spring 2011.

College Goal: Provide an environment that supports employing and retaining a quality faculty and staff and promotes enhanced student learning, achievement, and development in a global society.

Division Goal: Provide access to and guidance in professional development opportunities to strengthen instructional delivery and to prepare for accreditation initiatives.

Program Goal: Increase instructor’s knowledge of certified subject matter.

Objectives: Use the REAL program to enhance the effectiveness of the business classes taught. Provide options to Vocational Program students (assess BUS230 versus BUS280).

Action Plan: Increase awareness of changes made to the program through trainings available through NC REAL and the REAL organization. Enhance online course using updated NC REAL materials. Include REAL activities in Business Administration courses when relevant. Offer SBC seminars using REAL course material. Investigate running REAL course as hybrid. Send new BA instructor to REAL training.

Person(s) Responsible: Program Head, other BA instructors

Anticipated Date for Achieving Objective: Spring 2011

Assessment Strategy: Student evaluations at the end of the year, seminar evaluations, survey results.

Budget Needs: $1500 max (training and salary fees)

Assessment Outcomes: Will be completed in Spring 2011

Use of Results: To be determined in May 2011.

College Goal: Provide an environment that supports employing and retaining a quality faculty and staff and promotes enhanced student learning, achievement, and development.

Division Goal: Provide access to and guidance in professional development opportunities to strengthen instructional delivery and to prepare for accreditation initiatives.

Program Goal: Obtain faculty member credentialed in Economics or Business Law as part of full time faculty.

Objectives: Have faculty member with required 18 semester hours of Business Law or Economics to provide required source for transferable course(s): BUS-115, ECO-251(2).

Action Plan: Advertise for faculty member for open BA instructor position, with above as requirement.

Person(s) Responsible: Program Head, Associate Dean of Business Technologies

Anticipated Date for Achieving Objective: August 2010

Assessment Strategy: successful location of instructor

Budget Needs: N/A

Assessment Outcomes: Will be completed in Spring 2011

Use of Results: Will be completed in August 2010